Why should a manufacturer build a direct-to-consumer channel?

  • By selling directly to consumers, manufacturers can earn 1.5x - 2x in gross profits per unit domestically and 3x - 5x per unit internationally as compared to B2B channels
  • Additionally, the volumes achievable in the D2C channel are manifolds higher than the B2B channel
  • How long does it take for sales to pick up to considerable volumes?

  • The answer depends on the product category and customer reviews received. During this period, we work closely with brands/ manufacturers to incorporate feedback and provide strategic input towards maximising sales
  • For a fresh launch of a brand it may take between 3 to 6 months to see large sales volumes
  • How much does the brand/manufacturer need to spend on marketing?

    The marketing spend can be broadly classified into two segments:

  • Spends on ecommerce platforms on search ads and display ads (SEM) - This is direct advertisement for high intent shoppers and is controlled precisely by our algorithms to adhere to a pre-approved Return On Investment (ROI = Total Sales/Total Ad Spend) for each rupee spent on ads
  • Spends on Social Media Marketing (SMM) - These are often advertisements used to build brand awareness for the target audience. Spends on these channels are dependent on the budgets allocated for long-term growth by the manufacturer. Typically, in the steady state, the most successful brands spend between 5% to 10% of their topline on marketing via these channels
  • How are accounts on ecommerce operated?

    Accounts on ecommerce marketplaces are owned, managed and operated by jodaro as an authorised seller for the manufacturer or brand

    What is the process for creation of listing catalogues on marketplaces?

    jodaro will handle the process for listing catalogue creation. We will arrange a pickup of the SKUs from the warehouse of the brand/ manufacturer. The brand/ manufacturer has to only hand over the shortlisted SKUs, labelled for identification, to the pickup service. After completion of photography and descriptive catalogue creation, these products will be shipped back to the origin address

    How does jodaro decide what pricing to set for SKUs?

    jodaro builds in flexibility for the brand/ manufacturer to specify a lower and upper limit on the pricing of each SKU. We work with the brand/ manufacturer during catalogue creation discussions on the components that go into pricing an SKU including competitor and market intelligence. The pricing is designed to include costs associated with ecommerce sales

    Which international marketplaces does Jodaro support?

    We integrate with leading marketplaces like Amazon, eBay, Walmart, Etsy, and others, depending on your products and target market.

    What types of products can I sell through Jodaro?

    We support a wide range of products across various categories, from apparel and consumer electronics to home goods and handicrafts.

    How do I start selling globally with Jodaro?

    Our simple sign-up process guides you through every step. You can list your products, choose your target markets, and access various resources to navigate international compliance.

    How does Jodaro handle shipping and logistics?

    We offer various shipping options and partner with reliable carriers to ensure smooth and cost-effective delivery to your international customers.

    Do I need to handle customs clearance myself?

    No, Jodaro takes care of customs clearance and documentation for your shipments, ensuring smooth border crossings and timely delivery.

    What are the typical shipping costs for international orders?

    Shipping costs vary depending on product size, weight, destination, and chosen shipping method. We offer accurate cost estimates during the listing process.

    What documents do I need to sell internationally with Jodaro?

    Required documents may vary depending on the chosen marketplace and destination. Jodaro guides you through the process and provides assistance with necessary documents like GST certificates, IEC, AD code, invoices, etc (need input on this)


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    About Us

    Jodaro is the one-stop solution for global omni-channel ecommerce acceleration for manufacturers and brands. We bring in technical, analytical, operational and strategic expertise to enable rapid global growth for our partners on major marketplaces as well as D2C channels.

    We manage the entire e-commerce life cycle for our partners starting from inventory projections and logistics to post-sale support and profit analytics.

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